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Category Archives: Web Analytics

Free Google Website Optimizer Demo

01-Sep-07

I read about this in an article on Kathy Scott’s Unofficial Google Analytics Blog.  This webinar is hosted by ROI Revolution on September 11th at 2pm ET (1pm CT / 12pm MT / 11am PT).  From their web site: This 60 Minute Free Webinar on Google Website Optimizer Will Cover: How to overcome the odds — continual [...]

7 Sources that Laugh at SEO and Web Analytics

29-Aug-07

Everyone needs a little comic relief.  So I have compiled a list of funny Search Engine and Analytics sources here for your amusement.  Take a break and laugh a little. Video – The Break-Up Dilbert Comic on Web Analytics Top 21 Signs You Need a Break from SEO  Web Analytics According to Captain Kirk SEO [...]

26 Definitions from the Web Analytics Association

27-Aug-07

A Press Release from The Web Analytics Association announces the delivery of 26 Standard Definitions to Promote Consistency across the Rapidly Evolving Web Analytics Community.  These were released at the much-hyped Search Engine Strategies Conference in San Jose, California.  This is a follow up to their release of their Web Analytics “Big Three” Definitions in 2006, [...]

Gatineau Beta is Open for Applicants

18-Aug-07

Ian Thomas is a Microsoft employee in their Digital Advertising Solutions group.  He is “responsible for bringing Gatineau to market,” as his blog states.  Gatineau is in essence a Microsoft Competitor to Google Analytics.  Microsoft already has adCenter, just as Google has AdSense and AdWords.  You can read all about his work and his perspectives [...]

The Truth About Organic Search (SEO) and Paid Search (PPC)

07-Aug-07

In a recent New York Post article, Google claimed that, “its own research shows surfers look toward natural search over paid search by a ration of 4-to-1.”  A recent newsletter by respected SEO company iProspect claims that their research shows, “[60.5 percent] of Internet users found natural search results more relevant than paid search advertisements.”  Either [...]