Category Archives: Pharma

Blogging Trends in the Pharmaceutical Industry

Blogging is now one of the easiest ways to get a message out to your audience. Readers can read and bookmark a blog and get content when they want it, or subscribe to your posts via an RSS feed and have content pushed to them when it is available. There are lots of free open-source […]

Sermo: It Takes a Village to Raise a Doctor

Daniel Palastrant, CEO of, has come to Bristol-Myers Squibb to speak at the quarterly OMNI meeting. This meeting is targeted to the individual Brand Teams and intends to bring innovative ideas into the company. Daniel came to talk about Sermo and Online Physician Communities – Salvation or Mirage? Direct from their web site, Sermo […]